Mercedes Benz

Mercedes Benz is said to be the oldest car company in the world. Daimler and Benz, the creators of the brand, presented the first car ever in 1886. The 20th century hadn’t even started and there already was a lot going on in Germany. With only three wheels and one gear, this prototype could reach the maximum speed of 17 km per hour.

The history of Mercedes Benz is full of achievements. They not only produce the most luxurious cars, they also excel at the production of trucks and buses. Most of the public transportation around the world relies on this German brand. Such success and acceptance from the customers is based on the structure and quality of Mercedes Benz’s cars.

In the premium market, the closest competitors are Audi, Volvo, BMW, Alfa Romero, Jaguar, Lexus, among others. Mercedes Benz has intelligently focused on delivering high-end cars at expensive prices, and has controlled the demand. This means that, in general, Mercedes Benz’s customers are a very exclusive public, mostly famous and rich people. This marketing strategy has certainly paid off since it established the brand with valuable concepts.

Mechanically speaking, Mercedes Benz is responsible for some crucial discoveries: injection engines and ABS are the best examples. Despite being the first; the brand is full of life and has a lot to offer in the new century.